AT&T | MO-MENTS
broadcast | digital | social
When Mariano Rivera announced his retirement, AT&T saw an opportunity to honor more than just a legendary career—they gave fans a way to say thank you. Through a mobile-first experience, Yankees fans from all over were invited to share their personal messages, memories, and gratitude for the game’s greatest closer. Thousands of heartfelt tributes poured in, some even making it to the big screen at Yankee Stadium. It was a farewell fit for a legend—powered by the fans who never missed a moment.
AT&T | NCAA FINAL FOUR | ATLANTA
posters | bus sides | transit | everywhere
When the NCAA Final Four came to Atlanta we helped AT&T roll out the red carpet welcoming everyone to feel the madness.
AT&T | rethink possible final four posters
What better way to reinforce AT&T’s brand messaging than to highlight NCAA March Madness games where underdog teams flipped the script and made the impossible a reality?
AT&T | NCAA FOOTBALL
AT&T invited college football fans to become one with the game with coverage that brings people closer to the action than ever before.
