JEEP CHEROKEE | LAUNCH
To launch the new Jeep Cherokee, Jeep teamed up with LL Cool J to remind the world who paved the way. Before influencers were a thing, Jeep was already shaping culture — on the road, off the grid, and everywhere in between. This campaign crowned Jeep as America’s Original Influencer and brought two icons together to celebrate legacy, authenticity, and unstoppable style.
